Petronas oil company of Malaysia. The Market Launch of Motor Oils Petronas Syntium in Ukraine.
May, 2013 the motor oils “Petronas Syntium”were launched on the Ukrainian market. These oils are developed and manufactured by international company Petronas Lubricants International , a division of Malaysian oil company Petronas.
The company Petronas is co-owner of Mercedes AMG Petronas F1 Team. Since April 2013 the company’s brand ambassador is the pilot of Mercedes AMG Petronas F1 Team Lewis Hamilton, who has become a world champion in 2008. Advertising agency Marketing Bar was engaged in PR- support and marketing activity of Petronas Syntium in Ukraine.